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sustainability

GreenStep Sustainable Tourism Destination Standard Achieves GSTC-Recognition

    The Global Sustainable Tourism Council (GSTC) is pleased to announce that the GreenStep Sustainable Tourism Destination Standard has achieved the ‘GSTC-Recognized Standard’ status. GreenStep Sustainable Tourism Standards are used by GreenStep Solutions in their assessment and verification programs which provide tools, resources, and consultative support to destinations and businesses across the tourism industry. …

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Tourism Industry Association of Canada & GreenStep Launch the Sustainable Tourism 2030 Pledge

CANADA – June 2, 2021 – It’s Canadian Environment Week and together GreenStep Solutions and the Tourism Industry Association of Canada (TIAC) are excited to announce the launch of the Sustainable Tourism 2030 Pledge. The Sustainable Tourism 2030 Pledge is a new initiative that encourages tourism businesses and destinations across Canada, and globally, to commit to measuring and …

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Book green for your next Canadian Vacation – Tour Operators & Wineries – British Columbia

These Sustainable Tourism Certified businesses are leading the way to help you enjoy a greener travel experience. Now is the perfect time to book a tour or visit a winery with an incredible British Columbia tourism business who makes sustainability not only a priority, but a way of life. The earth-loving team at GreenStep have …

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Member Spotlight – 40 Knots Winery

Located in beautiful Comox, BC on Vancouver Island, 40 Knots Winery embraces their unique microclimate on the slopes of their vineyard that face the Georgia Straight. They were recently re-assessed with GreenStep’s Sustainable Tourism criteria, and achieved our highest grading to become Sustainable Tourism PLATINUM Certified. They are currently one of four Sustainable Tourism members …

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Values-Based Marketing: How to attract guests through sustainability 

This article originally appeared in the May 2021 edition of TIAC Talk. By Angela Nagy, CEO As we begin to reopen our provincial borders to domestic visitors over the late spring and summer, many tourism businesses will be focusing their marketing efforts on meeting the pent-up demand for leisure travel. Not only are Canadian travellers …

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Newsletter, April 2021

April updates from GreenStep Sustainable Tourism: Happy Earth Month everyone! Even amidst a global pandemic, there are plenty of things to be cheerful about this month: flowers are blooming, the days are getting longer and our local food producers are preparing for what is hopefully, a successful and fruitful harvest! Here at GreenStep, we practice …

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Member Spotlight – Echo Valley Ranch & Spa

We are proud to spotlight Echo Valley Ranch & Spa, a small ranch located in the beautiful interior of British Columbia surrounded by mountains and rolling hills for miles in any direction. They were recently re-assessed with GreenStep’s Sustainable Tourism criteria, achieving Sustainable Tourism GOLD Certified. Echo Valley is committed to becoming a more sustainable …

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You’re Greener Than You Think: Five Steps to Finding and Sharing Your Unique Sustainability Story

This article originally appeared in the February 2021 edition of TIAC Talk. By Angela Nagy, CEO Deloitte was right. In their special feature publication Hospitality 2015: Game Changers or Spectators, Deloitte’s team of economic professionals spent a year researching, analyzing and interviewing tourism industry leaders about the future of tourism. One of their key findings …

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Sustainable Tourism Members Team Up to Fight Pandemics & Plastic Pollution

Our sustainable tourism community has not been immune to the impacts of the pandemic, but how some of our members have rallied is truly awe-inspiring and humbling. What has perhaps been most encouraging of all is to witness how individuals and communities have come together to support one another through these difficult times – true …

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